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Each year during the month of April, Aveda salon and spa professionals, employees and guests work together to raise funds for grassroots organisations that protect biodiversity and address environmental issues around the world. The Earth Month campaign focuses on a specified environmental topic each year, helping to raise awareness around the issue, cultivate and educate supporters, and contribute funds to dedicated non-profit conservation organisations.

Since 2007, the Earth Month campaign has focused on clean water, helping to raise awareness around the issue, cultivate and educate supporters, and contribute funds to dedicated not-for-profit organizations. In 2010, events such as the Walk for Water and the sale of AVEDA’s limited edition Light the Way™ candle helped the AVEDA network raise more than $3.5 million for nearly 30 Earth Month Partners including the Surfrider Foundation, Alliance for the Great Lakes, Gulf Restoration Network and Global Greengrants Fund. Since 1999, AVEDA’s Earth Month campaign has raised more than $17.5 million for more than 70 not-for-profit partners.

Aveda’s April 2012 Earth Month campaign has inspired its network of beauty professionals and consumers in more than 30 countries to raise $4.5 million for the protection of clean water — a basic human right that nearly 900 million people worldwide fight for daily. In support of achieving this goal the Aveda Institute Columbus has organized a number of events to raise funds for their Earth Month partner. This years Earth Month partner was The Sierra Club of Central Ohio and their Clean Water Campaign.