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Today, more and more companies in developing countries and emerging
economies are becoming global producers. The liberalisation of
consumer markets provides these companies with opportunities for
exporting their products to global markets where they are increasingly
required to comply with ‘private standards.’

Also known as (business) values, norms, ethics, codes, practices, guidelines,
principles or morals, private standards are considered to be one
way of promoting social development and environmental sustainability.
It is the role of the United Nationals Industrial Development Organisation
(UNIDO) to promote industrial development for poverty reduction,
socially inclusive globalisation and environmental sustainability. The
aim of this Guide is to provide some clarity in terms of the copious,
but not readily accessible, information available on private standards,
as well as to outline a strategic approach for suppliers in developing
countries faced with this challenge.