Divine Chocolate
Divine Chocolate Limited, formerly the Day Chocolate Company, is a manufacturer of Fairtrade chocolate products in the United Kingdom and the United States. It was established in the UK in 1998 as a partnership between the Kuapa Kokoo cocoa growers’ collective and the alternative trading organization Twin Trading; other supporters included The Body Shop, Christian Aid and Comic Relief.
Divine Chocolate claims that its trading system is unique even in the sphere of fair trade, in that farmers own the majority stake in the company and share its profits. Its first product, launched in October 1998, was Divine milk chocolate. Since then, variations such as Divine white chocolate, flavoured milk chocolate, dark chocolate and drinking chocolate have been added to the company’s list. Another brand, Dubble, was launched in 2000 in collaboration with Comic Relief.
Divine Chocolate in the UK is available in all major supermarkets nationwide, as well as from the leading wholesalers. Divine Chocolate launched in the USA in February 2007. In the US, Divine Chocolate is available in many natural foods stores, food co-ops, independent gift shops and in many Wild Oats Markets across the country, and online through SERRV International. Divine was recently approved as a vendor for Nordstrom department store.