Linking Business with Pro-Poor Development
Linking Business with Pro-Poor Development explores two key questions, How can business be pro-poor? and How can such partnerships be made sustainable? The document showcases how an innovative private-community partnership transformed the livelihoods of highly vulnerable families in far flung regions of West Bengal. It is based on the success of a rural poultry value chain that delivers 3 week old chicks to the doorstep of women rearers. As a result of this, ‘small poultry assets’, which were otherwise deemed as ‘unproductive’, have transformed into profits, nutrition, food security and empowerment for ultra poor poultry rearers.